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Tech Crunches Headlines

Friday, 9 December 2011

Dell Decides To Stop Making Tablets With Android


 
All is not gold that glitters. Although growth rates in sales of tablets, and the unbeatable expectations for the coming years, the truth is that not all manufacturers are getting their devices enter the market. Recently I told about the poor sales of RIM's BlackBerry PlayBook had forced the company to include an expenditure of 350 million euros for storage costs. And now Dell has stopped online sales of its tablet Dell Strike because of their poor performance.

Without becoming a permanent abandonment, the truth is that it could mark the end of a brief affair, which led Dell to try to enter the tablet 7 "in a highly disintegrated as is the Android tablets and in which the Most sales are getting cheaper devices. This is precisely one of the problems posed by Google's system, by having an enormous amount of supply (the boom of the tablets resulted in an avalanche of new releases) but not many potential buyers as could be expected.



In addition, the tablet market, Dell came out with version 2.2 Froyo, in a time when this version and was certainly obsolete. Despite subsequently updated to version 3.0 Honeycomb, the company lost the opportunity and take advantage of the initial push that usually involve the release of a new device. Although you can still get the tablet in stores, this device will soon follow the same path as other high-profile failures, such as the HP tablet.

Despite this failure, Dell does not completely stop the segment of the tablets. The idea of  the company is working with Microsoft to release tablets based on the operating system Windows 8, although this will have to wait at least six months until the software company launches the new version.

Cases like this show how the market has oversized tablets with numbers being achieved, without taking into account that much of the pie goes to the Apple iPad (it is estimated that more than six in ten tablets sold are iPads). The problem comes when it is not known to market a powerful alternative that can deliver competitive advantage to the product of Apple, either by characteristics such as the Samsung Galaxy Tab or price as the brand new Amazon Kindle Fire.